Break Out: Content Marketing for Content Businesses
Content businesses have a big advantage when it comes to content marketing - we have great content. In this interactive session, content business leaders will learn how to put that advantage to work with winning strategies and techniques to drive their business with content. You’ll get practical advice on how and where to draw the line between free, paid, and lead gen content as well as ways to grow, nurture, and convert leads into paying customers.
Presenters:
Adam Goldstein, Publisher, Business Management Daily
Rob Ristagno, CEO, Sterling Woods Group